To convert your JPG, PSD, PNG or GIF logo to vector format, you have to go through a process of vectorizing. I will describe you four options that you may consider on how to convert your logo to vectors.
Probably by this time you already know why is important to have your logo in vector format. Now in this article, my purpose is to give you some options so that you can have your logo in a format that gives you the flexibility and scalability that your brand needs.
I want you to know what option is better for you and the results you can get from each one.
Option #1: Automatic conversion to Vectors.
This is the easiest and fastest way, but far from being the best. You might find a lot of websites that do automatic conversions and let me explain where is the problem with automatic conversions.
I believe it’s a problem coming from the original image and the accuracy. The program will convert pixels into math expressions. The algorithm is designed to understand the shapes and color, but still sees pixels. Depending on the resolution of the original and how the algorithm is designed, you might get a pixelated image but in vectors.
Also, if your picture has shadows, gradients, or several shades of colors, the software will try to find the closest average color of the gradations, turning it into color patches.
Automatic vectorization is better with flat images, with just 1 to 4 colors and no shadows or lights in it.
Software like Adobe Illustrator and Corel Draw also include an automatic converter, however, in the case you already have any of these programs, the better you can do is recreated it to get the best of a quality vector file.
Option #2: Do it your self.
The second option is Do-it-your-self. There is some software that can help you to do this. As previously commented, Adobe Illustrator and Corel Draw are the best options to work with vector images, but these programs are not cheap and probably are a large investment if you want only to convert your logo to vector format.
But if you are a casual user of vector graphics, you may download other free software like Inkscape that may help you on your purpose.
I’m preparing a tutorial to show you how you can use vector software to convert your JPG logo to a Vector logo. As soon as I finish, I will publish it on this blog. Send me a message if you want me to notify you via email when the tutorial is ready.
Option #3: Pay to a Graphic designer.
This is one of the best options if you want a professional designer to recreate your logo in vector graphics. However, a creative, might not want to expend his time for a few bucks doing a small job.
It’s probable that he or she might suggest you to design a brand-new logo, and that will cost you a lot more than what you thought at the beginning.
Also, you have to invest your time looking for a good designer that fits your budget.
Option #4: Vectoryourlogo.com
Vectoryourlogo.com is specialized only in one thing, getting the best from the image of your logo to deliver a great handcrafted vectorized logo.
You get not only a simple vector file, but you also get an .EPS file which is the standard for almost any professional application for high-quality images. Also, you receive a .PDF vector version of your logo, so you can visualize and share wherever you want, plus a brand-new JPG file of your vectorized logo, so you can have the new version of your logo, ready for your social networks and to place it in any document, like MS Word, Powerpoint or Excel.
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